Tuesday, February 4, 2014

Introducing Your New Sales Rep


Business Aviation Education from Aargus Air Charter                                                                                  Volume 1, Post 14

Sometime this year, odds are pretty good you’ll be hiring a new sales person for one of your territories. When that happens, please keep in mind that chartering a plane for a few days makes good sense. The rep and the sales manager can blitz the territory, seeing a lot more customers in a few days than driving or flying the airlines.

Since this would be a new hire, the sales manager will need to observe, critique, train and coach. If they travel by car, one of them would always be driving, and couldn’t make or refer to any notes. And if they flew on the scheduled airlines, there would be no privacy to discuss confidential matters.

I’m not suggesting a business jet. To cover a typical sales territory in a few days, you would often be better served with a cost-efficient twin-engine business airplane, typically carrying 2-4 passengers. 

While slower than a business jet, these personal-sized business airplanes are perfect for barnstorming a sales territory, as they can land at any airport near the customers and prospects. They are also cost-effective. We can often demonstrate, to your CFO’s complete satisfaction, that you can break-even when compared to driving and spending extra nights on the road.

Call Dan Dunn at Aargus Air Charter with all your questions and to arrange your trips.
(616) 956-7600 or (616) 822-0099.

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